Who We Are
Naia is a real estate development company based in Athens, specializing in acquiring, redeveloping, and enhancing properties. We manage the entire development process, from identifying and acquiring properties to transforming them into residences that reflect the city's energy and provide a sense of belonging. Our goal is to create environments where life unfolds.
Our approach is built on three core principles:
- Location – Thoughtfully select neighborhoods with character and potential, ensuring each property becomes a part of the city's vibrant fabric.
- Planning – Creating intelligent, human-centered layouts that balance comfort and functionality, enhancing the experience of everyday living.
- Design – Celebrating simplicity and attention to detail, crafting interiors with timeless materials where every element is thoughtfully chosen.
We design sensitively to the urban landscape, creating spaces where simplicity and beauty meet. Each project offers homes that reflect our commitment to thoughtful living, whether for short, medium, or long-term stays.
Our Team
Experienced, Collaborative, Local Expertise
We thrive on the synergy between global expertise and local knowledge. Our managing partners bring extensive international real estate experience, while our local operations team, deeply rooted in Athens, ensures projects progress efficiently and professionally. Their hands-on approach guarantees that each project resonates with the city's unique character.
Team Profiles
Noy Shay Lahat – Managing Partner
With over a decade of experience leading real estate projects, Noy has driven fundraising and sales exceeding €80 million. Her innovative approach includes the establishment of the “Pop-Up Museum,” transforming demolition sites into living art spaces, now iconic in Tel Aviv’s cultural scene. Her expertise in strategy, sales, and marketing drives the company’s growth, forges strategic partnerships, and ensures Naia designs meaningful living spaces that are more than just homes – they are places where life and creativity meet.
Holding a B.A. in Communications with a specialization in Marketing and Strategy.
Yair Yonas – Managing Partner
Yair has over 15 years of experience in hospitality, technology, and real estate, overseeing complex operational systems with a team of 100 employees and annual turnovers in the tens of millions. His expertise in business management, accounting, and data analysis ensures Naia operates with precision and efficiency, continually driving the company’s growth and innovation.
Holding an MBA, LL.B, and a B.A. in Accounting.
Our Philosophy
Spaces that Shape Life
At Naia, we see every project as an opportunity to create spaces where people can truly live. By selecting neighborhoods that resonate, optimizing intelligent planning, focusing on purposeful design, and paying attention to details, we craft homes that feel both natural and intentional.